Bob Falkenberg – Technical Marketing
If you are looking for someone who combines 30+ years of relevant experience in both technical and marketing capacities, please look no further. It’s often a challenge to find someone who can provide valuable assistance in communicating about and selling your products and services while understanding the technical perspective as well.
Please review my background, and let me help you make The Educated Choice!
The services that I can provide on a contract basis include the following:
- Editing & Proofreading
- Marketing
- Competitive Analysis
- Copywriting
- Cost Analysis
- Market Analysis
- Market Research
- Product Marketing
- Presentation Development
- Creation
- Editing
- Product Management
- Feature Definition
- Research
- Strategy
- Project Management
- Analysis
- Research
- Risk Mitigation
- Scheduling
- Social Media Marketing
- Articles
- Blogs
- Technical Support
- Analysis
- Research
- Technical Writing
- Website Support
- Content
- Research
Businesses are truly global in nature, and communication is easier than ever before. If there is one sure thing that the COVID-19 pandemic taught us, it’s that working from home is no longer feared. Once considered a necessary evil by some employers, it is now the norm for many businesses.
Benefits of Remote Workers
- Increased time “at the office” due to elimination of commuting time
- Lowered infrastructure and utilities costs
- Office space
- Equipment
- Electricity
- HVAC
- Internet
- Communication and productivity tools are now portable
- Laptops
- Mobile Phones
- Desk-top printers
- Web-based conference calls
Contractors Offer Additional Benefits
- Â Elimination of the cost of personal benefits
- Insurance (health, dental, vision, disability, worker’s compensation)
- Vacation
- Sick leave
- Savings plans
- Retirement plans
- Government mandates (Social Security, Medicare, Unemployment)
- Elimination of the cost of hiring, training and replacement
- Reduced equipment costs (laptops, cellphones, monitors, printers)
- Replacement of staff lost to RIFs, layoffs and industry-driven downsizing
- Ability to pay short-term costs for very specific needs
- Payment is made only when work is actually done / completed
- Global resources / staffing
In my spare time, I enjoy blogging about a wide variety of topics. In addition to “educational” posts about work-related topics, I dabble in sports, entertainment and other passions of mine. I try to refrain from commenting on sensitive topics such as politics and religion, as we can all agree to disagree on such subjects! Below are a couple of recent posts, and more can be found on my Posts page. Take a peek.
